Sponsors

Teaming up with LETR enhances a corporate partner’s brand, motivates employees, builds customer loyalty, and advances business goals. This partnership presents the distinct chance to simultaneously support the following groups:

• Athletes: Athletes are the heart of Special Olympics and the motivation behind LETR. Our athletes are children and adults with intellectual disabilities from all around the world – 5.6 million and counting! Your partners will help these individuals find success, joy, and friendship as part of our global community.
• Law Enforcement: LETR is a volunteer movement that was established by members of the law enforcement community to support Special Olympics. By partnering with LETR, companies demonstrate their commitment and support of local law enforcement and the causes that matter to them.
• Community: Families represent the strongest source of support for our Special Olympics athletes and law enforcement volunteers. They provide a distinct form of encouragement, affection, and motivation that is incomparable. These families exist and operate within the same communities as your stakeholders. A vast majority of consumers, around 90%, perceive the Special Olympics as having a beneficial effect on society. The Law Enforcement Torch Run (LETR) is committed to increasing awareness and garnering more resources for this cause daily.

For almost four decades, the Law Enforcement Torch Run has conducted an International Conference dedicated to enlightening and encouraging participants to assist Special Olympics in fostering a world of inclusion for people with intellectual disabilities. Each year, upwards of 1,000 law enforcement members from across the globe take part in this conference. Businesses can contribute through sponsorships, donating goods for the event auction, or offering services or products as in-kind support.

• Sponsorship: Companies can support the Law Enforcement Torch Run (LETR) for Special Olympics through the LETR International Executive Council. This council aims to support, promote, inspire, and offer advice on running Torch Run events to Accredited Special Olympics Program Torch Run volunteers, ensuring their success and growth, as well as initiating new events and endeavors on a global scale.
• Special Event Sponsorship: LETR hosts several signature fundraising events that are implemented at the local program level, such as Truck Convoy, Plane Pull, and Polar Plunge. Opportunities are available for companies interested in comprehensive event sponsorship, including activation in multiple programs and/or event locations.
• Cause-Market Partnerships: Collaborate with LETR to launch influential cause-marketing initiatives that increase visibility and funding for the movement. Together, we can develop a partnership that serves your business goals and forges a significant connection with LETR and our supporters. By sharing compelling narratives, we partner with brands to genuinely integrate our collective goal of mobilizing and reaching out to their consumer base.